Most people today think that online is their best marketing plan. Think where your customers come from if you are a brick & mortar company. Most people will drive about 15-29 miles or so to visit the business they want. OK, I understand that you and others drive farther but on a average for things you need you shop local. What better way to get in your customes hands by their mailbox.
I know that I still want to read every piece of mail, if it catches my attention or something I need or looking for I will keep to look at further.
Don’t you want to be introduced by hand to your local market or do you want to be sent an email?
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